In Sweden, where balance and harmony—lagom—are deeply valued, exhibitions are not just about information; they’re about experience. Adding interactive games to your booth is a modern way to increase footfall, spark curiosity, and leave a lasting impression.
In this article, we’ll introduce 15 exhibition game ideas across four engaging categories for Nordic Mobile Expo. Whether your goal is brand awareness or meaningful interaction, these ideas are designed to resonate with Swedish audiences who appreciate thoughtful, playful encounters. Our team is here to support your implementation.
When people visit an exhibition, they often appreciate light physical activity—something fun, energizing, and not too complicated. In a society that values simplicity and movement, physical games can be a perfect way to break the ice and attract attention. These games don’t require deep thinking, but they do get people involved—ideal for creating a vibrant booth. For example, take a look at this activation we ran:
Picture a sleek, futuristic relay structure with glowing “signal towers.” Players grab a baton-shaped device (equipped with subtle tech to track movement) and sprint between towers, pressing buttons to “boost” a signal across a digital display. It’s fast, physical, and ties into mobile connectivity—perfect for a tech-savvy Swedish crowd who’d appreciate the polished design.
Set up a high-tech board with slots labeled as “5G,” “4G,” and “Wi-Fi.” Players toss weighted, metallic “data packets” (think shiny, branded cubes) into the slots from a distance. The premium materials and precise engineering make it a standout, encouraging purchases over homemade attempts.
A compact climbing wall shaped like a network grid awaits players. They scale it by gripping “nodes” (LED-lit holds) that light up in sequence, racing to the top. It’s a striking, physical challenge that screams mobile infrastructure—and no one’s building this at home!
These games work well when placed on a digital stand in your booth and can also be extended to your website, social media, or internal communications. In Sweden, digital interaction is expected to be seamless, accessible, and informative. Knowledge-based games are great for educating visitors in a fun way—and they’re easy to adapt for two-player competition. Here’s a sample from one of our past projects:
If your goal is to boost engagement while maintaining a challenge, this format is ideal. Visitors try to beat a high score, track their own progress, and climb the leaderboard. This game style aligns well with the Swedish love of fair competition and personal improvement. A transparent leaderboard motivates people to participate again and again. Check out this example in Plastteknink Nordic fair:
Swipe to stack app icons into a tower before it topples in 90 seconds. The icons glow with Nordic design flair (clean lines, soft blues), and the challenge reflects app development efficiency—a hit for Stockholm’s tech fans.
Tilt your device to guide a signal dot through a maze of “interference” obstacles. Lasting under two minutes, it’s a sleek skill test of precision, tying into mobile connectivity themes Swedes will appreciate.
Tap glowing code snippets in sequence as they flash across the screen, racing a 90-second clock. It’s a rhythmic, skill-based nod to programming, wrapped in a minimalist Swedish aesthetic.
Tilt a virtual “network hub” to keep data balls rolling into ports without dropping them. This 2-minute balancer showcases mobile stability, with a cool, Nordic-tech vibe.
Swipe to connect pixelated “signal patches” into a full image (like a phone screen) in under two minutes. It’s a satisfying skill game about building tech solutions, resonating with the Expo’s innovation focus.
This format works best when your brand is already well-known, and you want to create excitement. If your product or service is unfamiliar, we don’t recommend starting with this type. Swedes often value fairness and transparency, so be sure your chance-based games feel lighthearted and fun—never gimmicky. Here’s how we’ve used it in the past:
Design the wheel as a sleek, circular “signal radar” with glowing segments in blues and whites—Sweden’s colors meet tech style. Spins reveal prizes like “5G Boost” or “App Voucher,” tying luck to mobile perks.
A digital slot machine styled as a “data vault” with holographic reels. Hit three “signal bars” in 30 seconds for a jackpot (e.g., Expo swag). It’s quick, flashy, and screams mobile innovation.
A Plinko board shaped like a network tower, with pegs as “nodes.” Drop a glowing chip, and it bounces to slots like “Free Seminar Pass” or “Tech Gadget.” The modern design keeps it Expo-relevant and irresistible.
Exhibition games are more than just fun—they’re strategic tools to engage visitors, communicate your message, and differentiate your booth. In a culture that values subtlety and meaningful interaction, gamification offers a respectful and impactful way to connect.
We invite you to explore your options by filling out our Exhibition Game Design Form for Nordic Mobile Expo. You’ll receive a free one-hour consultation and get to see some of our latest creations. Let’s design something unforgettable together.
