In Sweden, where balance and harmony—lagom—are deeply valued, exhibitions are not just about information; they’re about experience. Adding interactive games to your booth is a modern way to increase footfall, spark curiosity, and leave a lasting impression.
In this article, we’ll introduce 15 exhibition game ideas across four engaging categories for Wood and Furniture Fair. Whether your goal is brand awareness or meaningful interaction, these ideas are designed to resonate with Swedish audiences who appreciate thoughtful, playful encounters. Our team is here to support your implementation.
When people visit an exhibition, they often appreciate light physical activity—something fun, energizing, and not too complicated. In a society that values simplicity and movement, physical games can be a perfect way to break the ice and attract attention. These games don’t require deep thinking, but they do get people involved—ideal for creating a vibrant booth. For example, take a look at this activation we ran:
Participants use a miniature drill to tighten or loosen screws on wooden boards within a limited time. Real tools are used while ensuring complete safety. This game showcases Sweden’s focus on precision craftsmanship. don’t forget to use your brand tools for these kinds of games!
Participants assemble pre-cut wooden furniture pieces into miniature models. This hands-on activity reflects the importance of assembly and design in the Swedish wood and furniture Fair. we give you an application for submitting scores and a dashboard to track the data.
A large wooden structure with oversized nails invites participants to drive them in using golden hammers. This game emphasizes traditional tools and Sweden’s heritage in woodworking. we have created such a game for “Ahangar”.
These games work well when placed on a digital stand in your booth and can also be extended to your website, social media, or internal communications. In Sweden, digital interaction is expected to be seamless, accessible, and informative. Knowledge-based games are great for educating visitors in a fun way—and they’re easy to adapt for two-player competition. Here’s a sample from one of our past projects:
in these games there are some falling texts. some are correct and some incorrect. the user must destroy the wrong items and protect the end line. so we will customize the placeholder of text, end line and act of shooting for each company.
Participants identify suitable color combinations and patterns for furniture. The game simulates realistic Swedish interiors, highlighting the country’s emphasis on design and functionality.
If your goal is to boost engagement while maintaining a challenge, this format is ideal. Visitors try to beat a high score, track their own progress, and climb the leaderboard. This game style aligns well with the Swedish love of fair competition and personal improvement. A transparent leaderboard motivates people to participate again and again. Check out this example:
this game has amazing statistics
you have played this game before! so why not use it for your own brand?
it is really suitable for this fair! don’t hesitate to use your products in this genre.
if you Arrange virtual tools on a digital workbench you win this game! if you provide different scenarios and randomly ask your players to solve scenarios it will be the best version of this game.
Find identical patterns in a Scandinavian furniture catalog. this game s easy to play and if your players come with their family everyone will be engaged in this game.
Virtually paint wooden boards in Nordic designs. Swedes love to be with their families in this fair so why not design a game that all of them can be engaged?
Assemble 3D models of chairs and tables. it is good because you don’t need to teach people about how to play the game!
these kinds of games are so addictive you must play once to understand what I mean!
This format works best when your brand is already well-known, and you want to create excitement. If your product or service is unfamiliar, we don’t recommend starting with this type. Swedes often value fairness and transparency, so be sure your chance-based games feel lighthearted and fun—never gimmicky. Here’s how we’ve used it in the past:
Design: A circular saw-shaped wheel with sections for prizes related to Swedish woodworking.
Design: Three spinning reels displaying tools, furniture, and wood textures.
Design: A pegboard resembling Swedish tools like hammers and saws, where tokens shaped like furniture pieces drop into prize slots. just look at this example:
Exhibition games are more than just fun—they’re strategic tools to engage visitors, communicate your message, and differentiate your booth. In a culture that values subtlety and meaningful interaction, gamification offers a respectful and impactful way to connect.
We invite you to explore your options by filling out our Exhibition Game Design Form for Wood and Furniture Fair. You’ll receive a free one-hour consultation and get to see some of our latest creations. Let’s design something unforgettable together.
